Currently nested under the Affiliates team, the KOL Branding & Engagement team is responsible for  

– Acquiring KOLs and KOCs to Shopee Affiliates program

– Planning KOL & KOC initiatives to increase awareness of Shopee Affiliates program and encourage organic registrations

– Managing & growing the KOL Universe with over 2 million leads

– Focuses on creating meaningful interactions with KOLs to foster brand loyalty, strengthen relationships, and drive business goals

– Managing KOL/KOC Facebook/Youtube channels

With Affiliates a top growth priority of Shopee, the team enjoys significant investment from the company and a fast-paced blend of both strategic and executional work. Team members are well-positioned for growth in a wide range of highly transferable skills, including but not limited to problem-solving, data analysis, strategy & planning, communication, negotiation, and operation optimization.

Looking for a consistent performer to guarantee seamless UI/UX experience, boost the performance of acquired KOL/KOCs & secure a loyal affiliate community. The role involves implementing, tracking, analyzing, and optimizing program awareness towards potential affiliates & program engagement of over 2 million existing KOLs/KOCs, providing data-driven recommendations for ongoing initiative improvement, and collaborating seamlessly with cross-functional teams.

– Implement online & offline acquisition initiatives to encourage new KOL/KOC registrations to program.

– Monitor onboarding & early stage performance of new KOL/KOC in the pool, work with Product, and BI to enhance registration flow & perform relevant actions on system.

– Conduct & optimize communication plan with KOLs/KOCs to ensure long-term & effective engagement within program.

– Monitor the latest trends in social media, including advertising formats, channels, and technologies in order to increase branding awareness for Affiliate.

– Assist team leader in other tasks assigned.

– Have background study relevant to Marketing/Business

– Detail-oriented

– Solid analytical and problem-solving skills

– Good communication & stakeholder management skills

– Good team player with a can-do attitude

– Experience in e-commerce, affiliate industry

– Good business sense, detailed-oriented

Apply via: https://careers.shopee.vn/job-detail/J01994705/1?channel=10001